If there is one campaign that can jolt me back into blogging – it is this one. I gotta say – SMART just topped an already impressive line-up of international celebrities. Of course, this is no surprise as they teamed up with PublicityAsia who made a Superstar line-up for clothing brand Penshoppe with a roster that includes Zac Efron, Mario Maurer, and One Direction.

As SMART’s first ever Hollywood A-List brand ambassador, Chris is the perfect face for their “Live Smarter for a Better World” campaign. Who better can inspire people to commit to sustainable actions with lasting, positive impact to society and encourage people to ignite their passions to help change the world for the better than Captain America himself.

“There’s nothing like the current challenges the world is facing to make us all realize that we are all interconnected, and that our personal actions have broader impact. Through our “Live Smarter for a Better World” initiative, it is our aim to create that spark in everyone to help change the world for the better rather than just settling for ‘good’,” said Alfredo S. Panlilio, Smart Communications’ President and CEO.

After Mamma Mia, Wicked and Phantom of the Opera – I have always said that the only other foreign musicals that I will be going out of my way for, should they come to Manila, are The Lion King, Miss Saigon, and Les Miserables.

On March 2016, I am about to tick one of my dream musicals off my list as producer Cameron Mackintosh announced via press release, “After its Sydney and Brisbane run, I’m delighted to be bringing this new version to Manila in March, with a wonderful cast that includes the current London star playing Fantine, acclaimed Philippine actress Rachelle Ann Go…”